How CNHopestar’s 28-Inch Bar Type Advertising Machines Are Transforming Chain Supermarkets

Introduction: The Digital Shift in Supermarkets

In today’s fast-paced retail environment, traditional printed signage is no longer enough. Supermarkets—especially chain brands—are under increasing pressure to stand out, improve the customer experience, and boost in-store marketing effectiveness. At CNHopestar, we believe technology is the key. Our 28-inch bar type advertising machines have become a go-to solution for chain supermarkets looking to digitize their promotional strategy, reduce costs, and enhance their store’s visual appeal.

This blog shares a real customer story from a supermarket chain in Europe that partnered with us to roll out digital shelf-edge displays using our wall-mounted Android bar-type advertising machines.

WhatsApp: +86-13501581295

E-mail：[email protected]

Website:https://www.uhopestar.com/

  

The Challenge: Outdated Signage, Inefficient Promotions

Our client is a regional supermarket chain with over 100 store locations across Europe. They were facing several operational challenges:

• Manual labor costs for updating printed price tags and promotions.

• Inconsistent branding across stores due to manually placed posters.

• Low customer engagement at the shelf level.

• Limited flexibility to respond to market changes or run time-sensitive campaigns.

They needed a smarter, centralized solution that could be deployed quickly, managed remotely, and adapted easily to various store formats.

  

Why They Chose CNHopestar

When the client approached us, they had already tested a few digital signage providers but were disappointed by poor customization, unreliable performance, and lack of post-sales support. What drew them to CNHopestar was our end-to-end capability: from hardware R&D and manufacturing to long-term technical support.

Here’s why they ultimately chose us:

• 28-inch ultra-wide screen: Perfect fit for shelf edge or aisle endcap advertising.

• High-brightness LCD panel: Ensures content visibility under strong supermarket lighting.

• Wall-mounted slim design: Saves space while remaining eye-catching.

• Android OS compatibility: Easy integration with their cloud-based content management system.

• Custom branding and enclosure options: Matched their store design and color palette.

• Fast delivery and multilingual support: Crucial for international rollout.

   

About the Product: 28-Inch Bar Type Advertising Machine

Our 28-inch wall-mounted bar screen (see product details here) is designed with versatility and scalability in mind.

Key Specifications:

• Screen Size: 28 inches, bar-type (ultra-wide)

• Resolution: 1920x360 for sharp, vibrant content

• Operating System: Android 11 (customizable)

• Connectivity: Wi-Fi, Ethernet, optional 4G module

• Enclosure: Aluminum frame with tempered glass

• Installation: Wall-mounted or shelf-mounted

• Lifespan: 50,000+ hours with low power consumption

With its narrow and wide design, it fits perfectly above refrigerated shelves, snack aisles, or checkout counters, providing dynamic visual content without disrupting shelf space.

  

    

The Deployment Process: Smooth, Fast, Scalable

We worked closely with the client’s technical and marketing teams to ensure a successful rollout. Here’s how the deployment unfolded:

1. Custom Design & Prototyping

After confirming screen size and specs, we designed a custom enclosure that fit their shelf system. We sent a prototype unit to three stores for real-world testing.

2. Software Integration

Our engineering team worked with the client’s IT department to integrate the display with their cloud-based CMS. Thanks to our Android OS and open API, the process was seamless.

3. Mass Production & Logistics

Once the prototype passed internal tests, we began mass production. Our experienced production line ensured that over 500 units were completed and tested within 30 days. We coordinated logistics for phased delivery across 5 countries.

4. Installation & Training

The units arrived pre-configured. Local staff were trained using our multilingual user manuals and remote video tutorials. We also provided live support during the first phase to ensure smooth installation.

      

The Impact: Measurable Benefits Within 60 Days

After two months of using CNHopestar's bar-type advertising machines, the client reported:

• Reduced Labor Costs: No more manual sign changes—everything is updated via the cloud.

• Higher Promotion ROI: Targeted digital ads outperformed printed signage by 3.2x in click-through sales.

• More Engaged Shoppers: Customers responded positively to motion graphics, animated offers, and seasonal messages.

• Brand Consistency: Content was now unified across all branches, regardless of location.

• Dynamic A/B Testing: Marketing teams could now test different promotions in real-time.

    

What the Client Said

“CNHopestar delivered far more than a product—they delivered a full solution. From customization to after-sales support, they treated us like partners, not just buyers. The displays have transformed the way we communicate with customers at the shelf level.”
— CTO, European Supermarket Chain

    

Why Bar-Type Displays Are the Future of In-Store Advertising

As retail competition intensifies, bar-type advertising machines offer a unique advantage. Unlike traditional screens or static signage, bar displays fit right where decisions happen: at the shelf. Combined with real-time content updates and rich visual storytelling, they help retailers stay agile and relevant.

Whether you're running a grocery chain, pharmacy, electronics store, or convenience shop, CNHopestar's bar-type displays can elevate your marketing and operational efficiency.

   

About CNHopestar

With over 19 years in the commercial display industry, CNHopestar is a leading manufacturer specializing in advertising displays, Android tablets, and touch monitors. We combine robust R&D, flexible customization, and world-class support to deliver display solutions trusted by clients in Europe, North America, and beyond.

Our team of 100+ business professionals and 50+ product engineers ensures that your vision becomes a reality—fast, reliably, and cost-effectively.

   

 

Ready to Go Digital?

If you're a supermarket chain or retailer looking to modernize your signage strategy, our team is here to help. Let’s talk about your needs and how CNHopestar’s bar-type advertising displays can deliver tangible value.

Contact us today for a free consultation.

WhatsApp: +86-13501581295

E-mail：[email protected]

Website:https://www.uhopestar.com/